Blog about Digital Marketing

Vacancy: Content manager. Rootsteps is looking for an (prospective) content manager to help with our new and existing websites. Are you interested in a new challenge and do...

Beste allemaal, we willen jullie er graag op attenderen dat TM Benelux een louche organisatie is die je per e-mail (thomas@tmbenelux.org) benadert voor een 'aanvraag van de...

Het is alweer even geleden dat we een blogpost gemaakt hebben, maar er zijn ondertussen veel ontwikkelingen. Rootsteps voorziet klanten tegenwoorden van nieuwe ideeën om ov...

Rootsteps maakt websites vanaf januari 2022 klimaatneutraal! We zijn enorm trots op deze prestatie waarvoor (onder andere) servers opnieuw zijn ingericht, websites zijn ver...

A domain name is the cornerstone of your website and often plays an important role in the choice of starting entrepreneurs and innovators. Many people think that your domai...

Why is my website so slow? The truth about slow loading times: an informative blog about website speed and what users can do to make them faster.

A dead link or broken link can throw a spanner in the works: but how do they work, what are they and perhaps most importantly; how do you find them? In this blog post we di...

It is well known that site speed affects the user experience on your website. But how exactly and by how much? Does a Slower Website Really Mean Money Lost? There have been...

Have you ever heard of A/B testing and are you curious what it can do for your website? Rootsteps shows you how the world of A/B testing works.

A good SEO website structure (or website hierarchy) looks clear. But what exactly is that? What should you do to determine the website structure? You can read what that loo...

Speed, like other factors that contribute to the user experience, is important. Scientific research shows how important that is; but it is much simpler to look at our own b...

When it comes to the findability of your website, you want everything to be set up optimally. Many entrepreneurs are therefore busy fine-tuning the various elements that ca...

Let's take a closer look at the question of what conversion optimization is exactly and why it concerns so many entrepreneurs. For the online world, conversion optimization...

What should you pay attention to when having a website made? As with many things in life, choices you make are based on what makes you feel good. In that case, your feeling...

The pagespeed insights score measurement can sometimes deviate. Even if you are not an expert, you can see that one measurement is not the same. Even measurements taken dir...

How do you measure your own website speed and what should you do with the results of that speed measurement? We explain it all to you in this article about website loading ...

What does User Experience actually have to do with findability? What are the similarities and what are the differences? We put the world of user experience and the world of...

Why is your website speed so important? How come we have come to attach so much importance to it? And who decides whether he is fast enough, you or me, or maybe the search ...

Wat het bounce percentage je vertelt over je website? Bijna alles! Maar laten we het begrip bounce eens goed bekijken. Want je website bezoeker is erbij gebaat, dus jij ook...

web development. The world of code, weird characters and pure logic. You can make anything your heart desires with it. Without web development, this world would look very d...

Search Engine Optimization (SEO) has only one goal: to improve the findability of online media. In addition to functionality and user experience, findability is a sub-goal ...

October CMS continues to grow and develop further as a CMS. Not only do we now make successful websites with it, but October CMS will also be equipped out-of-the-box with t...